
Frequently asked questions
Is a trademark really worth it for my business?
Yes. A trademark gives you exclusive nationwide rights to your brand name, logo, or slogan—protecting your identity and giving you legal leverage. It’s also a long-term asset that builds trust with customers, deters copycats, and increases the value of your business.
What if I get an office action or rejection—will I have to spend a lot more?
Not necessarily. Office actions are common and often minor. I guide you through each step with strategic support and transparent pricing. My goal is to make sure you understand your options and feel confident—not overwhelmed or overbilled.
What happens if my trademark doesn’t go through—will I just waste money?
Trademarking is an investment, and while no attorney can guarantee registration, I minimize risk with a $350 clearance search and legal opinion upfront. This includes a detailed search of existing marks and a written strategy letter so you can make an informed decision before investing more.
If you decide to file your application with me, that $350 is credited toward the full $2,000 trademark package.
Can a trademark increase my business’s value if I sell it?
Absolutely. Trademarks are considered intellectual property assets, and they often make businesses more appealing to buyers. A registered mark tells investors and acquirers that your brand is legally protected, professionally managed, and scalable.
I already have a domain name or LLC—do I still need a trademark?
Yes. A domain or LLC does not protect your brand the way a trademark does. Only a registered trademark gives you exclusive rights and legal power to enforce them across the U.S.
I’m not quite ready to launch. Can I still protect my brand?
Yes. You can file an Intent to Use application to reserve your trademark while you finalize your products or services. It’s a great way to protect your brand name early and secure your spot in the market.
How long does it take to get a trademark registered?
The average timeline is 8 to 12 months from filing to registration. Some cases move faster, while others may involve delays due to USPTO backlog or office actions. I’ll keep you informed at every stage so you’re never guessing where things stand.
When can I use the ™ or ® symbol?
You can use the ™ symbol as soon as you begin using your brand name or logo with your products or services.
You can only use the ® symbol once your mark is officially registered with the USPTO.
What’s the difference between trademarks, copyrights, patents, and trade secrets?
Trademark — Brand names, logos, slogans — Nike®, Coca-Cola®, your business name
Copyright — Creative works — Books, photos, music, website content
Patent — Inventions, processes — New software, machines, tech innovations
Trade Secret — Confidential business info — Formulas, algorithms, client databases
If you’re building a business, your trademark is your first line of brand defense.
How much does a trademark cost with Carson Legal Strategies?
Trademark protection with me starts with:
Clearance & Strategy Session – $370
Includes:
USPTO database search
Legal opinion letter
Brand protection strategy
✔ This $370 is credited toward the full $2,050 Trademark Package if you file with me.
Trademark Registration Package – $2,050
Includes:
Updated clearance (if needed)
Application drafting and filing
Strategic guidance through the entire process
USPTO government filing fees are separate: $350 per mark, per class.
Ready to Protect Your Brand?
Let’s get your brand cleared for takeoff. Book your strategy session and complete the trademark questionnaire. Contact me with any questions.